Slightly larger than standard squarebills, but a touch smaller than most magnum cranks, the 6th Sense Cloud 9 MiniMag SB Crankbait is the perfect palm-sized baitfish imitation. Built to crash through shallow...
Built to the specifications of 6th Sense’s prostaff, the 6th Sense Provoke 106DD allows anglers to utilize the erratic nature of the 106-series at a slightly deeper depth. Fitted with a precisely...
Fielded tested and proven by V&M’s pro staff, the V&M Swamp Hog features a classic design that is perfect for flipping and pitching into heavy cover. Its slender streamlined shape...
Designed to be your go-to flipping bait around the thickest of cover, the 6th Sense Prawn Creature Bait is built to slide in, out, and through vegetation with ease. Whether you’re...
Designed with an oversized wedge-shaped paddle tail to impart an incredible amount of action throughout the entire body, the Cast Prodigy Swimbait offers a bite-sized profile perfect for targeting deep offshore bass....
Strike King Lures is proud to introduce the KVD Sexy Dawg. BASS Elite Series Angler, Kevin VanDam, designed the KVD Sexy Dawg to be an easy to walk, far casting,...
Designed by Bassmaster Classic Champion, Mike “Ike” Iaconelli, the Missile Jigs Mini Swim Jig is the swimming sibling of the highly successful Mini Flip Jig and is perfect for swimming...
Packed with new technologies that aim to make all other jerkbaits obsolete, the Shimano WM-World Minnow Flash Boost Jerkbait relies on three innovative features that are designed to rip past...
Redefining shad-imitating profiles, the Zoom Shimmer Shad is a revolutionary soft plastic that excels in a variety of situations, especially when traditional moving baits or baitfish imitators aren't producing. With...