Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love...
Designed to be the ultimate shallow-diving crankbait, the 6th Sense Cloud 9 Series C6 Crankbaits are built with premium paint schemes and detailed features that put them on a cloud above the...
The Yamamoto Flappin' Hog was originally only available in Asia and has now officially made its way to the States. The Flappin' Hog has three distinct types of appendages. The...
The V&M Wild Thang series is all about “wild” action, which is why the V&M Wild Thang Craw is designed with fluttering J-shaped claws that provide a lethal thumping action. Along the...
Designed to pull the biggest bass out of the thickest cover, the Dirty Jigs No-Jack Swim Jig delivers all of the fish-catching attributes of their original swim jig – now...
Rip it through grass, bounce it off rocks, or burn it in open waters, the 6th Sense Snatch 70 X Lipless Crankbait will grab the attention of bass with its wild action...
Taking classic balsa design to new heights, the Rapala DT Series Crankbaits DT8 have been specially crafted to reach a preset depth and stay in the “strike zone” longer...
Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley®...
The KVD 300 Deep Jerkbait series has the perfect combination of roll, wiggle and flash. The combination of our proprietary weight transfer system for increased castability, with 3D eyes and...
