The all-new Googan Baits Slim Shake can do it all! Rig it on a shakey head, Carolina rig, Texas rig or even wacky style. Growing up in the Midwest, AP...
Designed by the Googan Squad, the Googan Baits Trench Hawg is a long bait is packed with features from head to tail! It's unique shape and flange create a tons...
The Blazin’ Worm is the hottest new addition to the Googan Baits lineup. Googan developed the Blazin’ Worm to evolve the traditional speed worm market with a soft-bait that has...
A natural baitfish style that produces amazing action on a variety of applications. Made with a segmented body and vertical forked tail causing for an erratic action in all directions....
The Googan Baits Doob Tube brings in an elaborate new design for tube fishing. The classic tube has been tried and true, and here at Googan, we wanted to make...
The brand new Googan Baits Love Grub was created to fill the gap between a trailer and a conventional grub-style soft bait. Its tapered ribbed texture displaces both water and sediment to attract strikes in all presentations. This...
Delivering a signature spunky action, the HogFarmer Baits Spunk Shad Swimbait is built to shimmy and shake unlike any other swimbait on the market. Molded with a unique pintail design,...
Hog Farmer is excited to introduce the Stroll Shad. With the meteoric rise of straight-tail minnow baits being used in various riggings for forward-facing sonar presentations, the Spunk Shad has...
One of the go-to baits utilized by Kyoya Fujita during his first-place finish at the 2024 Bassmaster Elite Series at Toledo Bend, the Jackall Driftfry 4.0 pairs perfectly with the hover-strolling technique...