Soft jerk baits are known fish catchers and the Salty Super Fluke from Zoom Baits is one of the premier baits on the market today. The natural fish shape is...
Once the closely-guarded secret of the pros, the Megabass Vision 110 has quickly become a staple among professional and amateur anglers alike. Carefully crafted and precision engineered, it sets the...
The 6th Sense Lure Lab set out to create the perfect multi-purpose soft plastic on the market. We are proud to introduce, The Juggle Minnow. This bite-sized, 4”, soft plastic is...
The V&M Pork Shad 2.0 soft plastic jerk bait mimics a variety of baitfish including shad, shiners, and bream. The forked tail provides a natural action that can really entice...
The Megabasss Ito Vision 110+1 Jerkbait is designed to dive 3ft deeper in depth than the original Ito Vision 110. The 110+1’s medium bill is crafted to eliminate the traditional issues of...
KVD JERKBAIT 200 The KVD 200 Jerkbait series has the perfect combination of roll, wiggle and flash. The combination of our proprietary weight transfer system for increased castability, with 3D...
The Strike King Caffeine Shad has a unique bubble tail to give this topwater shad bait an action never seen before in a soft jerk bait. Use it weightless and...
The famous “Damiki Rig” bait from the B.A.S.S. and FLW. Designed to dart and glide through the water, imitating a fleeing baitfish, the Damiki Armor Shad features a ribbed jerkbait body for a...
Taking the Vision 110’s legendary action into a new realm, the Megabass Ito Vision 110+2 Jerkbait allows anglers to target a totally new class of fish that aren’t accustomed to...
