The brilliant team at Missile’s HQ delivers their take on one of the most productive bladed jig trailers roaming the water today with the Missile Baits Spunk Shad. The baitfish...
Delivering key innovations designed by some of the best anglers in the business, the Missile Baits “The 48” Worm offers the perfect combination of shape, action, function, and durability. Featuring a straight...
Specially designed and balanced for use as a bladed jig trailer, the Nories Hula Bug Trailer provides just the right amount of volume to create the perfect swimming posture that doesn’t interfere...
**New 2024 ICAST Release** Stepping up to any challenging cover fishing situation, the Rapala Crush City Hedgehog packs a punch for its compact size to give anglers a unique new...
Ready to tackle the toughest finesse fishing situations, the Rapala Crush City Janitor Worm mops up the finicky bites when you need to get the job done. Featuring a tapered...
Integrating the best features of a minnow-style fluke bait and a swimbait, the Rapala Crush City Mooch Minnow is a dominating new lure that bait-eating predators won’t be able to...
As the name implies, the Rapala Crush City Pigstick captivates pigs with its enticing shimmy, descending into big bass territory and inviting them to strike with unwavering aggression. Engineered with...
Reaction Innovations' soft plastics have taken the bass fishing world by storm! The reason for their wild success is obvious when you look at their baits. The plastic is soft...
The Fat Flirt 8.25 is a more cushion for the pushing version of our original Flirt worm. A girthy Flirt perfect for magnum shakey heads, large drop shot rigs, Texas...