Designed by Bassmasters Elite Series professional, Dean Rojas, the Spro Bronzeye Shad 65 took over 15 months and four different prototypes to get absolutely perfect –and when we say perfect, we mean...
Whether you are a weekend warrior or a seasoned pro, this easy to use top water lure is designed to deliver explosive top water action. Chunk and wind the Berkley®...
Deep Diver - 4-8 Feet Weight - 1/2oz Size- 97MM The Provoke Jerkbait Series, crafted by top professionals, now features two sizes: the Provoke 106 and...
Designed by legendary angler and TV personality, Larry Dahlberg, the River2Sea Whopper Plopper delivers a sputtering topwater disruption that is begging to be crushed. Well-known for its ability to catch, Dahlberg and...
Designed to be your go-to flipping bait around the thickest of cover, the 6th Sense Prawn Creature Bait is built to slide in, out, and through vegetation with ease. Whether you’re...
Designed by Bassmaster Classic Champion, Mike “Ike” Iaconelli, the Missile Jigs Mini Swim Jig is the swimming sibling of the highly successful Mini Flip Jig and is perfect for swimming...
Packed with new technologies that aim to make all other jerkbaits obsolete, the Shimano WM-World Minnow Flash Boost Jerkbait relies on three innovative features that are designed to rip past...
Gamakatsu’s new Short Shank EWG (Extra Wide Gap) Treble is different from top-to-bottom. For crankbaits of all types — there’s nothing better — it’s the perfect replacement hook. First, we...
New and improved - the Buckeye Magnum Series Spot Remover now features a screw lock keeper instead of a post for easy and precise rigging, and it's also equipped with...