When John Crews designed the Spro Little John Crankbait he wanted a bait that would allow him cover shallow 3-5ft water quickly and effectively. Crews also wanted a durable yet...
ONCE THE CLOSELY-GUARDED SECRET OF THE PROS, THE VISION ONETEN JERKBAIT QUICKLY BECAME A STAPLE AMONG PROFESSIONAL AND AMATEUR ANGLERS ALIKE, SETTING THE STANDARD FOR TOURNAMENT FISHING NATIONWIDE. THE PROFILE, ONE-OF-A-KIND DARTING...
Expanding Zoom’s legendary line-up of creature baits that have caught countless bass over the years, the Zoom Brush Craw combines the body from the deadly Brush Hog with more realistic...
Our 6th Sense team set out with a mission to design and develop a ribbon tail worm with the goals of distinctive features and secondary flexible motion. The Boosa 9.6-inch...
The Pacemaker Elite Punch Jigs are composed of high quality "Elite Tungsten" heads and premium Rattle Band Pacemaker Skirts. It's a smaller diameter head allows for easy punching of the...
The latest addition to Zoom’s Magnum series, the Zoom Magnum Swamp Crawler is a full inch longer than the original, and offers the same tantalizing action. Capable of being fished with a...
Based on a hand-carved original by Yuki Ito, the Megabass PopMax ups the ante of the well-respected PopX with a larger body, and redesigned gill-system. In addition to the PopX's gill openings...
The Gene Larew Biffle Bug incorporates the best features of several top baits into one compact design. The Biffle Bug's body is slim yet wide, and covered with concentric ridges....
Anglers who are familiar with the great success of the Reaction Innovations Sweet Beaver know that the design of the Beavers is a real fish catcher. The forward facing ribs...