The Finesse Swimmer is a perfect addition to the Big Bite swimbait lineup. It has a unique shape that produces a natural swimming action, placing it in between the Swimming...
An innovative ball jig designed to eliminate twist on the fall, the Big Bite Baits Pendulate Jighead was created to help anglers efficiently manage line when vertical fishing or using forward-facing sonar....
After seeing the overwhelming success of the Kamikaze Swimon in the bass fishing world, our crappie fishermen wanted a version for themselves. The ribs on the body displace more water,...
Delivering a lethal combination that consistently puts big fish in the boat, the Big Bite Baits Suicide Shad Buzzbait marries the deadly action of the Suicide Shad Swimbait with the fish attracting...
Filling a gap in their crankin’ lineup, the Bill Lewis ATV Squarebill was carefully designed with extensive input from the Bill Lewis pro staff to be a do anything, go...
Engineered with input from some of the top pros in the industry, the Bill Lewis ATV Squarebill 1.5 Crankbait is built to conquer nearly any type of cover. It features...
Built to crawl through heavy cover and produce big bites, the Bill Lewis ATV Squarebill 2.5 Crankbait offers a big profile and aggressive action that catches scale-busting bass. Outfitted with...
Blending the tonal temptation of the Rat-L-Trap with the shallow water presence of a squarebill, the Bill Lewis Echo 1.75 Squarebill Crankbaits take Bill Lewis’ legendary line of hard baits a step...
The latest offering from the makers of the legendary Bill Lewis Rat-L-Trap, the Bill Lewis Hammer Trap is derived from incredible hammering action and next-level vibration that vibrates your rod...