Reaction Innovation's creativity has once again developed a bait that will put fish in the boat when others won't. The Skinny Dipper is a soft plastic bait that can be...
Anglers who are familiar with the great success of the Reaction Innovations Sweet Beaver know that the design of the Beavers is a real fish catcher. The forward facing ribs...
A spiced-up version of the original, the Reaction Innovations Spicy Beaver takes the proven beaver profile to new heights with the addition of two hard pounding appendages. As versatile as it is...
Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing market. The reason for their success is easy to see once you get one of their...
The Reaction Innovations Vixen has returned. One of the most dominant topwater walking baits to ever hit the water, it has been a fixture on the pro circuit and club...
Often imitated but never duplicated, the Rebel Pop-R is the standard by which all other top water poppers have been judged for over three decades. Slowly chug it along the water's surface...
Often imitated but never duplicated, the Rebel Pop-R is the standard by which all other top water poppers have been judged for over three decades. Slowly chug it along the water's surface...
Never lose a big fish because your hand slipped off the reel again. Reel Grip is a simple yet effective custom rubber slip on grip designed to add comfort and...
The Reins 10″ Bubbling Shaker is a ribbed style worm that is ideal for drop shotting. It is a finesse worm that adds a new concept rarely seen in the...