Reaction Innovations' soft plastics have taken the bass fishing world by storm! The reason for their wild success is obvious when you look at their baits. The plastic is soft...
Here it is, the long awaited finesse worm from Reaction Innovations - the Flirt. This is the worm that won the 2004 FLW Championship for Luke Clausen and has been...
Delivering a lively presentation that can be used on a variety of applications, the Reaction Innovations Man Bear Pig offers a creature bait inspired twist on the original Sweet Beaver. The Man Bear...
Delivering a highly realistic baitfish presentation, the Reaction Innovations Shiver Glide excels on a wide range of applications and will trigger the wariest of predators into biting. Molded with lifelike fins...
The patented Shiver Shot is one of the best options made for finesse fishing. We inject the Shiver Shot with less salt than our other products to give it positive...
Anglers who are familiar with the great success of the Reaction Innovations Sweet Beaver know that the design of the Beavers is a real fish catcher. The forward facing ribs...
A spiced-up version of the original, the Reaction Innovations Spicy Beaver takes the proven beaver profile to new heights with the addition of two hard pounding appendages. As versatile as it is...
Reaction Innovations' soft plastic baits are becoming the hottest baits in the bass fishing market. The reason for their success is easy to see once you get one of their...
If you've never dropshotted a jerkbait, now's the time. The Strike King® 3X Z-Too Jerkbait answers the needs of the small circle of anglers who've actually tried this deadly secret...
