Designed by pro angler Skeet Reese, the Berkley® PowerBait® The Deal features a high sided shad profile that adds bulk and presence. Its super high action tails mimic fleeing baitfish...
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love...
Designed by two time Bassmaster Classic® winner Jordan Lee, the Berkley® PowerBait® The Champ Minnow features a lifelike profile and high-definition colors that mimic real bait. It's anatomically correct tail...
The Tour Toad has great buzzing action thanks to the serrated edges on the legs that allow it to catch more water. The flat body helps the toad stay on...
The Bobby Garland Baby Shad Swim'R features a unique take on the popular baby shad shape. Its body has a segmented tail, allowing for a realistic, tight-action swimming motion that...
Creme Lit'l Fishie 2.5 Many minnow baits use a head wobble to imitate a swimming action, but the fact is only fake fish wobble their heads. Creme®'s Lit'l Fishie® is...
10.5" Ribbon Tail Worm This bait is infused with special blend "Cross Sauce" of Kick n Bass attractant. We use a unique blend of plastic that allows this bait to float....
Soft stick, 5 inches This stickbait has salt & infused with special blend "Cross Sauce" of Kick n Bass attractant. It's just sick how many big bass have been caught...
Soft jerkbaits, 5 inches We use a unique blend of plastic that allows this bait to float This bait is infused with special blend "Cross Sauce" of Kick n Bass attractant....