X Zone Lures has its roots in the northern lakes helping anglers crush big smallmouth bass with some of the best drop shot baits ever designed. The Pro Series 4”...
Taking the proven McStick performance and plunging it deeper than ever, the SPRO Mike McClelland 110 +1 Jerkbait was carefully crafted to mesmerize fish in the 9- to 12-foot depth...
An exceptional crappie and multi-species producer for casting or slow-trolling techniques, the Z-Man Micro Goat is a downsized version of the ever-popular Z-Man Goat profile ideal for a wide range of micro...
Features a recessed line tie and head design that allows this jig to clean itself easy in thick grass. Realistic True-Vision 3D Eyes, 1/8″ weed guard, a signature paint finish...
A lure created for buzzbait with a comfortable feel and stable result of fishing. That is “DERABUZZ”. The compact silhouette provides excellent castability, and both bait and spinning tackles provide...
Designed by Bassmaster Classic champion, Ott Defoe, the Rapala Ott’s Garage Deep Tiny 07 Crankbait unlocks a deeper section of the water column for the Tiny Series. Made from premium...
Elite Series veteran and 2014 Elite Series Table Rock Lake champion, Mike McClelland, teamed up with the engineers at Spro to create the new Spro "Mike McClelland" Rk Crawler 55...
3.8'' FLIPPIN' DELIGHT: After a year of playing with prototypes, the 3.8'' Flippin Delight has arrived. We genuinely feel this is one of the best flipping baits available. The bait has...
Diminutive, yet delectable, the Shimano WD-World Diver Flash Boost Jerkbait offers a deep-diving, bite-sized profile that is packed with advanced lure technologies. Utilizing Shimano’s patented Flash Boost technology, the Shimano...
