There may be no better all-around worm on the market today than the U-Tale, the perfect mid-size body for the widest variety of conditions, paired with a flapping curly tail...
Representing a new and completely original surface lure category, the Z-Man Hellraizer is designed with a thin elongated body, belly line tie, and weighted tail blade to produce hard-cutting walking action as...
The Fat Flirt 8.25 is a more cushion for the pushing version of our original Flirt worm. A girthy Flirt perfect for magnum shakey heads, large drop shot rigs, Texas...
The Strike King Rage 10' Thumper Worm is great for fishing areas with big bass, especially in the summertime. It's designed to have an increased 'flicker' action as it falls...
The Spro Little John DD "Deep Diving" Crankbaits take the winning Little John Crankbait formula into the dark depths. Spro and elite bass pro John Crews designed the Little John...
Used by Kyoya Fujita to dominate the Bassmaster Elite Series at Toledo Bend, the Jackall Driftfry Mellow 5.2 is a large baitfish imitation made with a super-soft material to create a unique...
The 6th Sense Splash Back Popper will bring new life to your popper arsenal. By offering a fresh, innovative design and different shape, it will revolutionize your topwater fishing. The Splash Back utilizes...
The Megabass Spark Shad features an incredibly lifelike profile, complete with anatomically correct fins that also help stabilize the bait and keep it from rolling at high speeds. The paddle...
A revolutionary topwater bait designed off its larger cousin, the Snag Proof Zoo PUP 1/2oz showcases an insane walk-the-dog action with its ultra-soft hollow body. Featuring a fully integrated hook...
