Living in the shadow world between life and death, the Rapala Shadow Rap combines both the vertical and horizontal struggles that a minnow exhibits when its life hangs in the balance. Sculpted...
A revelation in topwater popping lures, the Snag Proof Zoo Pop 3/8oz boasts an exceptional popping action combined with the ability to float at rest, seamlessly merging finesse fishing with...
The Strike King Rage Lobster has been described by Denny Brauer as, "absolutely awesome." The Lobster features the Rage Claws. These claws move violently even in slow, mellow currents. The...
Stanley Baits was purchased by GSM April 2024 and at this time they will not continue to make any Stanley Jig's, Swimbaits or Spinner/Buzz Baits. All Sale's Final as this...
Soft jerkbaits, 5 inches We use a unique blend of plastic that allows this bait to float This bait is infused with special blend "Cross Sauce" of Kick n Bass attractant....
This 8-sided beast takes the concept of the soft jerkbait to another level. Like a faceted bead vs. a round bead, the Strike King® KVD Perfect Plastics Ocho's smooth beveled...
A smaller version of the ultra-popular Rage Bug, the Strike King Rage Baby Bug is the answer for those bass that would prefer a finesse presentation. Perfect for finesse flipping, finesse...
Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love...
Hit the water with the boisterous 6th Sense Bongo Creature Bait and beckon to bass with heavy thumping action. The Bongo features a streamlined, tapered body with a molded diamond...